How to Integrate ConvertKit With Webinars & Courses

Integrate WebinarNinja and CourseNinja with ConvertKit, to automate the addition of webinar registrants and course participants to your ConvertKit mailing list. This integration is essential for continuous engagement through email marketing after your events and courses.

Example:
Imagine you run a monthly webinar series and various online courses. By integrating your WebinarNinja and CourseNinja accounts with ConvertKit, each registrant or student automatically joins your email list, saving you time and ensuring you can easily follow up with personalized content.

Benefits: 

• Efficiency: Automates the process of capturing and managing email contacts from different platforms.
• Engagement: Enhances the ability to engage with participants post-webinar or course through targeted email campaigns.
• Customization: Offers the flexibility to apply specific tags and forms to registrants, tailoring the communication to meet diverse audience needs.

Do this if you want to continue communicating with registrants/students via ConvertKit after your webinar/course or simply collect email addresses for future use.

In this help article, you'll learn:

1. How to Set Up the Integration

2. How to Change the Default Setting

3. How to Add registrants From a Particular Webinar With a Different Tag

To Set Up the Integration

Step 1: Obtain ConvertKit API Key 

• Click on your avatar in the top right corner of the app, then select Account Settings. 

• Find and take note of your API Key.

Step 2: Sign into your WebinarNinja account and select 'Integrations' from the left menu. Toggle the switch to enable the ConvertKit Integration.

Step 3: Enter your noted API Key and click 'Connect'.

A confirmation message will appear once the connection is successful. ConvertKit will now appear Connected.      

Step 4: Customize Integration Settings

Once connected, you can define the trigger event for when users should be added to ConvertKit. The available options are:

• New Registration – Add users immediately after they register for the webinar.

• Attended Webinar – Add only users who attended the webinar.

• Missed Webinar – Add users who registered but did not attend.

• Watched Replay – Add users who watched the webinar replay.

• Offer Clicked – Add users who clicked on an in-webinar offer.

• Offer Not Clicked – Add users who did not click on any offer.

Select the desired trigger based on your engagement goals.
 

• Choose an existing ConvertKit Form and Tag from the dropdowns.
• Click 'Update' to apply these settings. This configuration will now apply to all new registrants.

Once done, the integration will appear Active.                     

You're all set! Your webinar registrants will now be synced with ConvertKit. All of your upcoming registrants will now be added to the ConvertKit form with the tag you specified.

To Change the Default Setting

Go back to Integrations, then click the Manage option under ConvertKit. You can also disconnect the integration from here by clicking the power icon.

To Add registrants From a Particular Webinar With a Different Tag

Step 1: Click My Webinars from the left menu and find the webinar for which you want to change settings. Click 'More' and then select Email Integrations.

• Here you will see all CRMs currently connected to your account. Choose ConvertKit or any one of the CRMs and click the gear icon to the right of it.

Step 2: Here, you may see "Active (account settings)," which means that this webinar currently follows your account default settings.

You can now choose another form or tag for this particular webinar, then click 'Create for Webinar.'

For any further assistance or troubleshooting, feel free to reach us at support@proprofs.com.