How to Integrate WebinarNinja with ActiveCampaign

Note: The integration works to automatically add the registrants from WebinarNinja and students from CourseNinja to your mailing list in ActiveCampaign.

Do this if you want to continue communicating with registrants/students via ActiveCampaign after your webinar/course or simply collect email addresses for future use.

Set Up the Integration

Follow the steps below to connect your WebinarNinja account with ActiveCampaign.

Step 1: Get Your ActiveCampaign API Credentials

• Log in to your ActiveCampaign account.

• Click Settings from the top-right menu.

• Select Developer.

Here you will find your:

• API Access URL

• API Key

Keep both values handy as you will need them to connect the integration.

Here's an ActiveCampaign guide for your reference.

Step 2: Open Integrations in WebinarNinja

1. Log in to your WebinarNinja account.

2. Click Integrations from the left sidebar.

Step 3: Connect ActiveCampaign

• Locate ActiveCampaign and enable it.

• Enter the following details:

  • API Access URL

  • API Key

• Click Connect.

Once the connection is successful, you will see the status Connected.

Configure Event and Tags

After connecting ActiveCampaign, you can configure which event triggers contact tagging and which tags should be applied.

Step 1: Select an Event

Use the Event dropdown to choose when contacts should be tagged in ActiveCampaign.

Available options include:

• New Registration – Tags are applied when someone registers for your webinar.

• Attended Webinar – Tags are applied when someone attends your webinar.

This allows you to segment your contacts based on their engagement.

Step 2: Select Tags

Under Tags, select the tags that should be attached to contacts in ActiveCampaign when the selected event occurs.

For example:

• Webinar Reg

• Webinar Joined

• New Webinar

Simply check the boxes for the tags you want to apply.

You can also create custom tags directly in your ActiveCampaign account, and they will appear here automatically for selection.

Step 3: Save Your Settings

Click Update to apply your configuration.

Once saved, the integration will remain Connected, and all future registrants or attendees will be synced with ActiveCampaign based on the selected event and tags.

Override Settings for a Specific Webinar

If you want to use different tags for a particular webinar, you can override the default account settings.

Step 1: Open Webinar Email Integrations

1. Click My Webinars from the left menu.

2. Find the webinar you want to modify.

3. Click More below the webinar title.

4. Select Email Integrations.

You will see all connected CRM integrations for that webinar.

Step 2: Modify ActiveCampaign Settings

1. Locate ActiveCampaign in the list.

2. Click the gear icon next to it.

At the top of the page, you will see your webinar title and the status:

Connected (account settings)

This means the webinar is currently using the default account-level configuration.

You can now:

• Choose a different event

• Select different tags for this specific webinar

After making your selections, click Create for Webinar to apply the changes.

Notes:

• Lists are currently not supported.
  As a workaround, you can create an automation in ActiveCampaign that adds contacts to a list when they receive a specific tag from WebinarNinja.

• Only new registrants will be synced.
  Contacts who registered before the integration was activated will not be automatically added.

• To add existing registrants, export the list as .csv then manually import the file to ActiveCampaign.

For further assistance, contact us through live chat at the bottom right of this page or email  us at support@proprofs.com.